Santa's Grotto

This ticket sales booth located in a large shopping mall was not attracting enough visitors to their Santa’s Grotto and they were experiencing difficulties attracting customers as the booth was sited at the end of the shopping mall.

As its branding was non-existent it was being ignored by customers who were passing it by not being able to find it!

This presented no problems to Poster Mania including the fact that the client required the job completed as soon as possible, with the deadline of 24 hours sure it is what we are becoming used to in this modern world of when do you need it, ‘’ NOW being the answer’’

Having visited the booth for a site survey and taking into account the time constraints, budget etc., we returned to the office and set about designing the panels and producing a visual representation of the booth with eye-catching branding. As time was of the essence we were unable to present the visual to our client so he just told us to run with it as he was always happy with our previous work!

We immediately starting the printing and mounting of the panels, for ease of installation most of the prep-work was done in-house.

We also produced an overhead graphic panel which also helped to promote the booth from the upper floors.

It was installed the next morning!

We had made the deadline; the client was delighted with the results and happy that ticket sales increased threefold. Parents were now easily able to locate where to buy the tickets for Santa,’’ It just shows what proper simple visual point of sale or POS can do for a product or promotion’’!

From a 24 hour turnaround including the site visit to installation of the graphics, we met the challenge!